Logo Q&A With Cande de la Losa

SCBWI Westchester, NY now has a chapter logo!Q986_RGB2

Thank you to Cande de la Losa and all the participants who submitted logos to our chapter contest. We caught up with Cande to chat about her process for creating the winning design.

Q: Tell us a little bit about the logo. What inspired your idea? 

Westchester is very outdoorsy and surrounded by a lot of nature. I wanted that to be represented on our logo.

I live in Mamaroneck, in a house surrounded by a lot of green. From my work desk, I can always see squirrels playing and jumping from one tree to another. I’ve lived in many places, but never seen as many squirrels as I see here. I find that very unique about Westchester.

After I had sketched the logo, I played with different color schemes. The green, gold and red palette was the palette I saw more fitting.

2.) What have you been up to lately?

I’ve been preparing my book for submission, together with my agent Andrea Walker from Olswanger Literary.  Also thinking of new picture books ideas to pitch this year.

Besides illustrating, I have picked up a few hobbies, like weaving and punch needle.

3.) Who are some illustrators and artists you enjoy?

There are so many! Rebecca Dautremer is a French illustrator I admire a lot! The first picture books I bought where illustrated by her.

I love the styles of Carson Ellis, Chris Turnham, Rebecca Green, Mark Conlan, Cynthia Alonso, Mellisa Castrillon and so many more. I follow them on social media, as most of them share they process so it’s a great way of learning and getting inspired.

I also enjoy lots of artists from my home country Argentina, like Liniers, Kioskerman, Maitena, Quino. I grew up reading their stories in the graphic novel format.


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